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Your go-to experiential brand agency partner centred in Germany with access to Europe

Guests mingle in the iluma Kraftwerk, highlighted by a striking LED light installation from Battle Royal StudiosGuests mingle in the iluma Kraftwerk, highlighted by a striking LED light installation from Battle Royal Studios
Guests mingle in the iluma Kraftwerk, highlighted by a striking LED light installation from Battle Royal StudiosGuests mingle in the iluma Kraftwerk, highlighted by a striking LED light installation from Battle Royal Studios
Creative Process

Planning to launch your brand's experiential event in Germany? See how our local expertise complements your activation and strategy 💥

Planning to launch your brand's experiential event in Germany? See how our local expertise complements your activation and strategy 💥

Concept
Creative Process
Artistic leadership
Team
by Brendan Shelper
29. April 2024

Navigating German supplier-chains or any foreign market can be daunting for international firms. The key? Partnering with the right local agency that understands how to manage the complexities of international projects. In the world of bespoke experiential marketing, grasping cultural nuances is not just beneficial—it's essential.

At the heart of building effective international connections is our ability to craft compelling brand stories that come alive, breaking through cultural and linguistic barriers. Our boutique agency, situated in Berlin, is dedicated to helping international brands establish and grow via experiential marketing. We specialise in creative consulting and producing live events, ceremonies, and immersive experiences that truly connect with audiences and forge loyalty.

How is our approach different? It’s simple: we see ourselves not just as service providers, but as partners. Our collaboration with brands from all corners of the globe —

,
TikTok
, and Porsche — has honed our expertise in creating events that captivate and engage. From the pomp of major ceremonies to the intimacy of immersive experiences, our portfolio stands as a testament to creative experiential solutions.

Our services are tailored to the needs of international brands and agencies aiming to make a splash not just in Germany, but across Europe. With a network of partners throughout Europe and a team that blends creativity with logistical finesse, we offer:

View of a woman using an immersive installation at the booth design in Saudi by Battle Royal StudiosView of a woman using an immersive installation at the booth design in Saudi by Battle Royal Studios
View of a woman standing in the immersive passage way of the booth design in Saudi by Battle Royal StudiosView of a woman standing in the immersive passage way of the booth design in Saudi by Battle Royal Studios

Navigating the nuances of the German market requires a blend of creativity and strategic thinking. Our consulting services are designed to unearth innovative solutions that align with your brand's global vision.

Our approach intertwines digital tools with the essence of live events, designing the desired consumer journey together with our clients to highlight new products, build a knowledge base, or simply creating joyful engagement via immersive experiences with purpose.

Crowd stands in front of a stage in an illuminated industrial area at Esch2022 Opening Ceremony organized by Battle Royal StudiosCrowd stands in front of a stage in an illuminated industrial area at Esch2022 Opening Ceremony organized by Battle Royal Studios

Over the past decade, we've excelled in creating award-winning events by embracing innovative formats and tailoring our approach to meet the specific needs of our clients. Specialising in demanding international activations, we understand the intricacies and high production standards our partners expect, ensuring each opening ceremony is both memorable and impactful.

In a world longing for authenticity, immersive experiences offer a direct path to consumer hearts. Our bespoke activations are crafted to build deep, meaningful connections with your audience, making consumers take ownership of their experience and leave as vocal campaigners.

Housed in Berlin, with representation in key global cities, our team's diverse background — from theatre to Olympic ceremonies — equips us with the unique ability to bring a wide range of visions to life. This global perspective, combined with local expertise, positions us as the ideal partner for international US brands venturing into the German market.

In a world where brand experiences have become oh so important, choosing the right partner can make all the difference. Our mission is to bridge the gap between global ambitions and local execution, transforming international brand visions into unforgettable experiences.

Let's

❤️‍🔥

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Battle Royal GmbH
Glogauer Strasse 17
10999 Berlin
Germany

With representation in
London • Dubai • Riyadh • Sydney