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The Audi logo, 4 horizontal overlapping white circles, are projected onto the sidewalk. A yellow tag on the wall reads, hastily written, "FBM." A group of about 5 people stand outside of the door to the event. There is a black velvet rope designating where the queue is. A person in pink trousers, a blazer with "stay weird" written on the back, and a fuzzy hat with horns on it, sticks out from the crowd. We are next door to a salon.The Audi logo, 4 horizontal overlapping white circles, are projected onto the sidewalk. A yellow tag on the wall reads, hastily written, "FBM." A group of about 5 people stand outside of the door to the event. There is a black velvet rope designating where the queue is. A person in pink trousers, a blazer with "stay weird" written on the back, and a fuzzy hat with horns on it, sticks out from the crowd. We are next door to a salon.

Creative Consulting

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Kreativität ist der Motor, um sich selbst zu erkunden und authentische Verbindungen mit anderen aufzubauen.


Wir schöpfen bei BRS besonders aus dieser Quelle, von der wir überzeugt sind, dass sie uns alle verbindet.

Unsere Arbeit

Unsere Arbeit bewegt sich zwischen virtuellen Formaten und 'Real-Life' Aktivierungen.

Die Intersektion von Kultur und Kommerz immer im Blick bieten wir A-Z Lösungen – während wir nach Innovation streben, Kreativität unsere Arbeit leitet und über den Status Quo hinausgehen wollen.
A large white table surrounded by white chairs on a buffed concrete floor. Natural light filters through the semi transparent white curtains behind the TV, which has the Battle Royal Studios logo on it. Through a ceiling height window on the left, we can see the open working space with computer monitors and office chairs.A large white table surrounded by white chairs on a buffed concrete floor. Natural light filters through the semi transparent white curtains behind the TV, which has the Battle Royal Studios logo on it. Through a ceiling height window on the left, we can see the open working space with computer monitors and office chairs.
A symmetrical image of an open office space. On the right there are opaque white curtains, and on the left there are semi transparent white curtains letting in natural light. Sound absorption panels hover slightly below the ceiling. There are two long tables with computer monitors extending towards the back of the frame, lined with gray office chairs.A symmetrical image of an open office space. On the right there are opaque white curtains, and on the left there are semi transparent white curtains letting in natural light. Sound absorption panels hover slightly below the ceiling. There are two long tables with computer monitors extending towards the back of the frame, lined with gray office chairs.
An open working space with sleek, bright design.An open working space with sleek, bright design.

Our Work

We work between virtual formats and ‘in-real-life’ activations. Operating at the intersection of culture and commerce, we provide A-Z solutions — always seeking to unleash innovation, harness creativity and challenge the status quo.

Wir haben es zu unserer Mission gemacht, die Erfahrungen des Publikums im Kern zu verstehen, um definieren zu können, wo und wann wir sie in ihrem authentischsten Moment abholen können.

Hybrid Culture kultivieren

Konventionelle Event-Produktion war gestern. Wir streben danach, das volle Potenzial aus jedem Erlebnisses herauszuholen und zu verfeinern — wobei das Publikum, vor Ort oder online, aktiv einbezogen, überrascht und hungrig auf mehr gemacht wird.

Für uns nimmt das perfekte Erlebnis das Publikum in den Fokus des Narrativs und gibt ihm die Kontrolle über seine Reise und Entdeckungen.

A large arena with a sea of green seats. There are BMWs in the middle of the arena.A large arena with a sea of green seats. There are BMWs in the middle of the arena.
Technical rehearsal at night in a large arena.Technical rehearsal at night in a large arena.

Unser Ansatz

Unser Modus Operandi ist holistisch und prozessbasiert. Wir schätzen die Ambitionen, Visionen und Ästhetik unserer Kunden und Partner sehr und beziehen sie fest in unsere Arbeit ein. Wir begleiten sie und sie uns bei jedem Schritt des kreativen Prozesses — um unvergessliche Publikumserlebnisse zu co-kreieren, die dem höchsten Standard der Branche entprechen.

Unsere Services

Wir identifizieren, studieren und übersetzen Trends in zugängliche und fesselnde Hybridstrategien und Erlebnisse. Genau wie unsere Herangehensweise an Kultur sind auch unsere Methoden vielseitig, modular and adaptierbar.
The Audi logo is projected onto the sidewalk in front of an Audi ad in front of the Symphony of Now screening.The Audi logo is projected onto the sidewalk in front of an Audi ad in front of the Symphony of Now screening.
TBDTBD
TBDTBD
A large crowd stands and watches a musician on stage. Above the stage is "BMW FESTIVAL. THE NEXT 100 YEARS."A large crowd stands and watches a musician on stage. Above the stage is "BMW FESTIVAL. THE NEXT 100 YEARS."
3 groups of men in white shirts hold physical cloth sails on top of video mapped and projected boats and ocean.3 groups of men in white shirts hold physical cloth sails on top of video mapped and projected boats and ocean.

Unser Background

Olympischen Zeremonien und internationale Großevents, das können wir. Wir denken und arbeiten gerne groß, während wir auf alle Details achten.

Unser Team wartet mit einer großen Bandbreite an Expertisen auf, die von Performance-Kunst über Kulturmanagement bis zu strategischer Kommunikation reicht.

Unsere Partner

Unsere Klienten sind Fortune 500 Unternehmen und andere globale Agenturen sowie Theater, Städte und Kulturfestivals.
Blurred blue and mint on a white background.Blurred blue and mint on a white background.

Kurz: Unsere Boutique Kreativagentur bietet Premium-Lösungen für Erlebnismarketing,

Zeremonien and Kultur-Aktivierungen.

Related

A broad view of Aarhus from above at night. in the center, a tower of light emits long reaching beams into the night sky, stretching all across the city.A broad view of Aarhus from above at night. in the center, a tower of light emits long reaching beams into the night sky, stretching all across the city.

Opening Ceremonies of the Future

CEO Brendan Shelper shares his experience in large-scale opening ceremonies, and how Design Thinking and digital tools shape new ways of creative processes.

Concept
Hybrid Events
Storytelling
Digital Transformation
Performers in a crowd in a club environment reflect beams of spotlights from handheld mirrors.Performers in a crowd in a club environment reflect beams of spotlights from handheld mirrors.

The Future of Live Events: Welcome to Hybrid Culture

The COVID-19 pandemic has put the event industry on hold. How are we going to experience live moments in the future?

Concept
Hybrid Events
Community
Digital Transformation
Two buildings come together in the frame creating stark lines and geometric figures.Two buildings come together in the frame creating stark lines and geometric figures.

Creative Prototyping: Concepting Hybrid Events

Let us take you on a journey of what‘s possible for hybrid events, using digital ideation tools and our creative prototyping method.

Concept
Hybrid Events

Get in Touch with us

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Battle Royal GmbH
Glogauer Strasse 17
10999 Berlin
Germany

With representation in
London • Dubai • Riyadh • Sydney

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